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The Pyramid Principle is an effective communication tool to quickly and clearly communicate complex issues to busy business executives. It was developed by Barbara Minto, a McKinsey consultant, and is used not only by McKinsey but by most major consulting firms.
Start with the answer (main point) and then present supporting arguments in a logical, grouped structure. Instead of building up to the conclusion (a common habit in storytelling), the Pyramid...
The Pyramid Principle is based on the idea that ideas should be presented in a hierarchy, with the most crucial information at the top, supported by supporting thoughts that follow a MECE (mutually exclusive, collectively exhaustive) principle.
The Minto Pyramid Principle is a framework enabling writers to attract the attention of the reader with a simple yet compelling and memorable story. It was developed by corporate writing consultant Barbara Minto.
The Pyramid Principle starts with the end in mind. Give your conclusion or answer first (Assertion), follow it up with your main points (Arguments), including the data in each Argument chapter that best supports each one.
The Pyramid Principle is about structuring information in a top-down approach. The main message or conclusion is presented first, followed by supporting arguments, data and facts.
The Pyramid Principle advocates that “ideas in writing should always form a pyramid under a single thought.” The single thought is the answer to the executive’s question.
The Pyramid Principle, developed by Barbara Minto (a former McKinsey consultant), is a methodology that can help individuals structure and communicate their thoughts and ideas in a clear, concise, and convincing manner.
That’s what The Pyramid Principle is at its core: a principle that allows you to quickly seize your audience’s attention and communicate with gravitas, by creating a compelling story that is easy to understand and remember.
Communicating the thinking requires only that you guide the reader down the pyramid. The technique applies to every type of document in which your purpose is to offer your thinking to a reader – email, 1-page memo, multi-page report, or formal slide presentation.